For the longest time, white rum struck me as little more than an alternative to vodka. Unaged, the spirit is just as devoid of color and usually has the same ABV, whether flavored or not. Some cocktail recipes allow the substitution of rum for vodka (or vice versa), especially when it comes to flavored variants.
But there are differences. Flavored rums are less egregious; the likes of Bacardi Wolf Berry are no match for the majority of Pinnacle's indulgences. Not to mention a good white rum has very distinguishable characteristics from vodka, especially to those with a developed palette.
Captain Morgan, with regards to individual products, wasn't the first brand I thought of as "developed." This was, of course, prior to trying anything beyond their traditional spiced rum. Even if products like Tattoo drew ill words, the quality of blends such as Black and Private Stock can't be denied. Yet for all of the Captain's offerings, he's only recently provided a clear, un-spiced rum. One couldn't be blamed for passing Captain Morgan's White Rum while looking at Silver Spiced Rum with some confusion. Without the addition of what's defined Captain Morgan for so long, just how good can the rum itself hold up?
Fairly well, actually. Captain Morgan White has a sweet, overt nose; vanilla, sugarcane and molasses juggle around. The mouthfeel is easygoing and enjoyable, a decidedly smooth ride for a product represented by a pirate. A growing degree of coconut comes out while sipping, particularly on the long-lasting finish. Vanilla and caramel are never far away.
Captain Morgan are more than a little behind on the clear rum market, even if their brand has been built on spicier foundations. What they offer us here is a product that lives up to their sweet, easygoing reputation. That is, when taking just their 70 proof spiced rum into account. Captain Morgan White is as fair a choice as one can make for rum cocktails; ultimately, your choice from brand to brand could be decided by coin toss(es). If you're going for straight sipping, Captain Morgan White is a considerable option and, given rum's sweet reputation, means it comes out a notch above the rest.
Where I Bought It: Total Wine
Price: $1.79 (50mL)
Question of the Day: What is your favorite Captain Morgan product that isn't their traditional spiced rum?